Monday, November 28, 2011

Dissolvable tobacco products appealing to women



(Richmond Times-Dispatch) Adult female tobacco users have proved an elusive consumer group for manufacturers' smokeless and smoke-free products, particularly — and especially — if they involve spitting.
However, R.J. Reynolds Tobacco Co. reported recently that its Camel dissolvable tobacco products, which do not require spitting, are gaining traction with women in its test markets of Charlotte, N.C., and Denver.
Reynolds said the flavored, finely milled tobacco products serve as an alternative to cigarettes, giving adults a discreet option in venues where smoking is banned out of concern for secondhand-smoke exposure. Continued

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