Wednesday, October 7, 2020

IQOS Sales and Availability in the U.S. Slowed by COVID-19


(Tobacco Business) According to Goldman Sachs’ Bonnie Herzog, the rollout of Philip Morris International’s heat-not-burn device IQOS has been slower than expected, mostly due to the COVID-19 pandemic. Despite the slower than expected introduction of this new product in the U.S., Herzog still believes there is opportunity in the heat-not-burn category. Continued

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