(Cigar Aficionado) European cigar giant Villiger Söhne AG has made a change at the top of its U.S. subsidiary, removing Roy E. MacLaren and Fabian Barrantes from their positions. MacLaren served as president of Villiger Cigars North America and Barrantes was the North American marketing director. The company is headquartered in Charlotte, North Carolina.
The move was made by Villiger due to differing opinions on how best to target the U.S. market. Continued
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