Japan Tobacco's new Peace cigarette

(4-traders.com) Japan Tobacco Inc. has announced that it will launch The Peace, the masterpiece in the history of the Peace brand, offering the ultimate experience of aroma, in early February across Japan at a limited number of retailers.
Peace has been a long-selling premium brand whose aroma has made it immensely popular with consumers ever since its launch in 10-cigarette packs in 1946.
... The Peace is made from 100 percent select Virginia tobacco, which is known among the different types of leaf tobacco for its particularly mellow but rich aroma. Furthermore, the full aroma of the select tobacco leaves of this Virginia blend is brought out by expert blenders. The Peace is also the first brand in Japan to employ a process called ''new trimming'' whereby unpleasant aroma and taste are eliminated by flash heating the fine cut tobacco. As for the flavor ingredients, a more stringent selection process than with ordinary Peace was used, resulting in more tobacco aromas being brought out. Continued