Monday, November 17, 2014

New Reynolds American Cigarette Heats Rather Than Burns

 

(CSP) Revo, a cigarette from R.J. Reynolds Tobacco Co. that primarily heats rather than burns tobacco, will be available statewide in Wisconsin as of Feb. 2, 2015, Reynolds American Inc. spokesperson Richard Smith told CSP Daily News.
"Revo is the same product as Eclipse, now with an updated look, name and marketing plan," he said. "Eclipse was first made widely available in 1994. We believe Eclipse was ahead of its time, given the changing expectations and interest in innovative tobacco products of today’s adult tobacco consumers."
The Revo cigarette offers less cigarette smoke smell, no ashes and real cigarette tobacco. Continued

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