Monday, October 8, 2012

Gutkha makers get creative, bypass ban with new fix


(business-standard.com) A few weeks after 14 [Indian] states banned production, sale and marketing of gutkha, its manufacturers have come out with a new way to sell their products by cleverly bypassing the ban. Instead of the earlier “ready-to-consume mixes”, companies are now selling gutkha in a new avatar — where chewing tobacco and paan masala are sold in two different sachets. When the two packs are mixed, consumers get a proper substitute for gutkha. Continued

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