Unfathomable Pinheadery: FDA Launches TV Ads to Discourage Teen Vaping

Illustration by
Shawn McGuan

(CSN) The Food and Drug Administration (FDA) released its first TV ads aimed at preventing e-cigarette use among young consumers.

The effort is part of the FDA’s “The Real Cost” youth e-cigarette prevention campaign, a $60 million initiative that launched in 2018 through social media, digital content and posters at high schools nationwide. Continued