White Owl & Game Black Cherry Cigarillos

 

(CSN) Swedish Match’s White Owl and Game brands both expanded their limited-edition FoilFresh cigarillo franchises to include Black Cherry. After consumer testing using the proprietary Swedish Match Innovation Process, Black Cherry emerged as the clear winner, just like Pineapple and Mango before it. The Black Cherry Cigarillos launched across both brands with a “2-for-99¢” pouch. The launch is fully supported with enticing consumer trial offers. Link