Monday, September 1, 2014

Cheers Through the Years

 
 
(Bear Graves) With the arrival of McClelland's 2014 Christmas Cheer (and wanting to create some copy that moved a bit beyond simply what was on the label, with the addition of "It's limited-edition, and num-num-nummy"), I fearlessly plowed into the internet and, for all practical purposes, came up empty handed. Sure, the boards abounded with debates over the superiority of vintages, hoarding/consuming practices, and laments over failing to purchase sufficient amounts from a given year, but (gods forbid) an actual history, or even the casual mention of when the first Christmas Cheer was offered. Continued

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