Will Newport Non-Menthol Cigarettes Stick?

(cspnet) While the future of menthol has been cast into great uncertainty, there is a bright spot for Greensboro, N.C.-based Lorillard Inc. According to an exclusive CSP-UBS survey, trial and repeat levels for the company's non-menthol have improved since an initial survey conducted in December. Respondents rated initial trial levels at 5.1 on a scale of 1-10 back then, and now feel it is at 5.2. Repeat levels are at nearly 4.7, compared to 4.4 back then. Continued