Davidoff Cigars closes 2014 with promotion-driven sales growth

(moodiereport.com) Davidoff Cigars has reported success for year-end promotional activities in key global airports, including Dubai, Istanbul and Frankfurt.
In November 2014 the company launched its Nicaragua line in nine Dubai Duty Free stores (six in Departure and three in Arrivals) at Dubai International. The roll-out was supported by an airport advertising campaign centred on a photograph of a cigar on a map with the Nicaraguan mountains as a backdrop, encouraging cigar aficionados to "explore, adventure and discover". Continued