(PRNewswire) White Owl and Game continue to lead category innovation by expanding their mild flavored cigarillo lines with the introduction of Black Cigarillos. Mild flavored cigarillos are outpacing the mass market cigar category by a 10 to 1 margin.
Responding to the growing demand in this segment, Swedish Match is, for the first time, launching a line extension across both the Homogenized Tobacco Leaf (HTL) and Natural Leaf Mass Market cigar brands.
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